E.S. Murdock started "The Pig" in 1955 on Kings Road in Jacksonville, Florida. Eventually he operated several stores throughout the Jacksonville area and Waycross, Georgia. The Pig's original restaurants focused solely on serving award-winning barbecue. In the early 1960's, a friend of E.S. Murdock's in the commercial fishing industry inspired the decision to add a selection of seafood to their menu. E.S. Murdock then opened up "The Pig Seafood" on Lem Turner Road. This was the first store to concentrate on seafood and classic southern barbecue. While barbecue will always be their specialty, you can find an assortment of delicious seafood at all locations!